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MUSC Clements Ferry Pavilion
Charleston, SC
PARTNERS
The Keith Corporation
Medical University of South Carolina
Choate Construction
SouthWood partnered with The Keith Corporation and the MUSC marketing and development teams to deliver a complete interior and exterior signage package for the new Clements Ferry Pavilion.
The four-story, 80,000-SF medical office building required strict adherence to MUSC’s brand standards. SouthWood’s team worked closely with project stakeholders to ensure precision, quality, and consistency from fabrication through installation.
The result is a cohesive signage program that reinforces MUSC’s identity and enhances the patient and visitor experience.
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